At the world's biggest digital media festival

The South by Southwest Festival in Austin, Texas, is one of the biggest new media festivals in the world.

It brings together people from across the digital world from around the globe to discuss the future of digital media and showcase the latest technology.

Stef Lewandoski, who is a digital media consultant from Birmingham, is part of a group of delegates from the West Midlands at the festival.

He tells ideasforlife.tv that he is there to find out what's new and to improve the profile of the West Midlands as a centre for digital media in the UK.